Data-driven campaigns built around genuine insights. Stories that journalists want to publish and editors want to commission — secured in Tier-1 national and global outlets.
Work with me →How I work
Every campaign starts with the right insight. Everything else follows from that.
Search data, trend analysis, or a timely hook — something genuinely interesting that a journalist would want to write about.
Press release, data visualisation, interactive tool, or puzzle — whatever format gives the story the best shot at coverage.
Pitched to the right journalists at the right publications, with follow-up that's persistent without being annoying.
Links tracked, coverage logged, and results reported clearly — no fluff, just what landed and where.
What's included
Available on a day rate or ongoing monthly retainer.
Search studies, trend reports, and original datasets crafted into nationally-covered stories.
Fast-turnaround reactive commentary that gets your brand inside breaking stories.
Shareable puzzles and tools that earn embeds and links from high-authority publications.
Interactive maps and data visualisations that give journalists a ready-made story to publish.
Pitched to the right desks, with a 50,000+ journalist contact database segmented by beat.
Coverage tracked, links verified, and results reported clearly against agreed objectives.
Coverage secured in